Privacy Policy

Effective: July 13, 2026 • Last Updated: July 13, 2026 • Framework: GDPR, CCPA, COPPA

"Your privacy matters to us. This Privacy Policy explains how Innerprise, Inc. collects, uses, stores, and shares information about you when you use Mangu and related services. Please read this document carefully. By using Mangu, you agree to the practices described herein."

1. Introduction and Scope

Innerprise, Inc. ("Mangu," "we," "us," or "our") operates the Mangu mobile manga reading application and related services (the "App"). This Privacy Policy applies to all users of the App, including visitors, registered users, and subscribers, and governs the collection, processing, and use of personal data in connection with your use of our services.

This Policy is designed to comply with applicable privacy and data protection laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), the Children's Online Privacy Protection Act (COPPA), and other applicable regional regulations.

COPPA Directive: If you are under the age of 13 (or a higher age threshold where required by local law), please do not use the App or provide any personal information. Mangu is not directed to children under the applicable minimum age.

2. Information We Collect

2.1 Information You Provide Directly

When you register for an account or interact with our services, we may collect:

Account registration data: including your name, email address, username, and password.
Profile information: such as your profile picture, bio, and in-app preferences.
Payment information: including billing address and payment method details (processed securely by our third-party payment processors; we do not store full card numbers).
Communications: including support requests, feedback, and survey responses you send to us.

2.2 Information Collected Automatically

When you use the App, we and our service providers automatically collect certain technical and usage information, including:

Device identifiers: including your device ID, advertising ID (IDFA on iOS or GAID on Android), IP address, and device type.
Usage data: such as screens or content viewed, time spent in the app, features used, taps, clicks, and in-app navigation patterns.
App performance data: including crash logs, error reports, and load times.
Location information: limited to general geographic region inferred from your IP address, unless you grant explicit precise location access.
Log data: including timestamps, app version, operating system, and referral sources.

2.3 Information Collected Through Advertising

Mangu displays advertisements within the App to support our free-tier service. In connection with advertising, we and our advertising partner, Google AdMob, collect the following categories of data:

Advertising identifiers: We collect your device's advertising identifier (e.g., IDFA on iOS or GAID on Android) to serve relevant ads and measure their performance.
Behavioral and interest data: Google AdMob may observe your in-app behavior and activity patterns across other apps and websites to infer your interests and deliver targeted advertisements.
Ad interaction data: We record data about the ads you see, including which ads are displayed, whether you tapped or clicked on them, and time spent viewing an ad.
Contextual signals: General information such as your device type, operating system, language, and approximate location may be used to select contextually relevant ads.
Cross-context behavioral advertising: Google AdMob may link your data across different services and apps to build interest profiles. You may opt out of this as described in Section 7.

2.4 Information from Third Parties

We may receive information about you from third parties, including:

Social login providers: (e.g., Google, Apple) if you choose to sign in using a third-party account.
Analytics partners: that help us understand how users find and use the App.
Google AdMob: which provides us with aggregate ad performance metrics.

3. How We Use Your Information

We use the information we collect for the following specific purposes:

Core Provisioning: To provide and operate the App, including serving content, managing your account, and processing transactions.
Experience Tuning: To personalize your experience, including recommending manga titles based on your reading history and preferences.
Ad Targeting & Optimization: To serve and optimize advertisements. We use advertising identifiers and behavioral data to display relevant advertisements within Mangu via Google AdMob, enabling us to offer a free-tier service supported by ad revenue.
Metrics Measurement: To analyze ad performance data, including impressions, clicks, and conversions, to optimize our advertising inventory.
Systems Health & Development: To improve our services, using analytics and aggregated usage data to fix bugs, test new features, and enhance user experience.
Communications: To communicate with you, including sending transactional messages, service announcements, and promotional communications.
Compliance & Safety: To ensure safety and security, including detecting fraud, abuse, and violations of our Terms of Service, and to comply with legal obligations.

4. Legal Bases for Processing

GDPR Scope

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we process your personal data under the following legal bases:

Contractual necessity: Processing required to fulfill our agreement with you, such as providing the App and managing your account.
Legitimate interests: Processing for purposes such as fraud prevention, security, and improving our services, where our interests are not overridden by your rights and interests.
Consent: Processing based on your express consent, such as for behavioral advertising or marketing communications. You may withdraw consent at any time.
Legal obligation: Processing required to comply with applicable laws and regulations.

5. How We Share Your Information

We do not sell your personal data in the traditional sense. However, we share information in the following circumstances:

5.1 Advertising Partner — Google AdMob

We share advertising identifiers, device data, and behavioral data with Google AdMob (a service of Google LLC) to enable targeted advertising within Mangu. Google processes your data in accordance with Google's Privacy Policy, available at policies.google.com/privacy. The sharing of data for cross-context behavioral advertising may constitute a "sale" or "sharing" of personal information under the CCPA/CPRA. You may opt out as described in Section 7.

5.2 Service Providers

We engage trusted third-party service providers to operate aspects of the App on our behalf, including cloud hosting providers, analytics platforms, payment processors, and customer support platforms. These providers are contractually restricted from using your information for any purpose other than providing services to us.

5.3 Business Transfers

In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred to the acquiring entity. We will notify you of any such change and any choices you may have as required by applicable law.

5.4 Legal Compliance and Protection

We may disclose your information if we believe in good faith that disclosure is necessary to: (a) comply with a legal obligation or lawful request; (b) protect our rights, property, or safety, or that of our users or the public; or (c) prevent or investigate suspected illegal activity or violations of our Terms of Service.

5.5 Aggregated and De-identified Data

We may share aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you, for purposes such as industry reporting and research.

6. Data Retention and Storage

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required by law. Specifically:

Account data is retained for the duration of your account and for a reasonable period thereafter in case of disputes or legal obligations.
Usage and analytics data is generally retained for up to 24 months.
Advertising data, including ad interaction logs, is retained in accordance with Google AdMob's data retention policies, typically between 13 and 25 months.
Financial transaction records may be retained for up to 7 years for tax and accounting purposes.

Your data may be stored and processed in the United States and other countries where our service providers operate. Innerprise, Inc. implements appropriate safeguards, such as Standard Contractual Clauses approved by the European Commission, to ensure adequate protection of data transferred internationally.

7. Your Privacy Rights and Choices

7.1 Rights Available to All Users

Opt out of marketing communications: You may unsubscribe from promotional emails by clicking "Unsubscribe" in any marketing email or by contacting us at contact@neonnextgeneration.com.
Opt out of personalized advertising: You may limit ad tracking through your device settings ("Limit Ad Tracking" on iOS or "Opt out of Ads Personalization" on Android). You may also visit Google's Ad Settings at adssettings.google.com to control how Google uses your data for advertising.
Cookie and tracking controls: You may manage tracking preferences through our in-app consent management tool.

7.2 Rights Under the GDPR and UK GDPR (EEA/UK Users) EEA Scope

If you are located in the EEA or United Kingdom, you have the following rights:

Right of access: Request a copy of the personal data we hold about you.
Right to rectification: Request correction of inaccurate or incomplete data.
Right to erasure: Request deletion of your personal data under certain circumstances.
Right to restriction of processing: Request that we limit how we use your data in certain cases.
Right to data portability: Receive your data in a structured, commonly used format.
Right to object: Object to processing based on legitimate interests or for direct marketing.
Right to withdraw consent: Withdraw any consent you have given at any time, without affecting the lawfulness of prior processing.

To exercise these rights, please contact us at contact@neonnextgeneration.com. We will respond within 30 days.

7.3 Rights Under the CCPA/CPRA (California Residents) California Scope

If you are a California resident, you have the following rights:

Right to know: Request disclosure of the categories and specific pieces of personal information we have collected about you, the sources, the purposes, and the categories of third parties with whom we share it.
Right to delete: Request deletion of personal information we have collected about you, subject to certain exceptions.
Right to correct: Request correction of inaccurate personal information.
Right to opt out of sale/sharing: You may opt out of the sale or sharing of your personal information for cross-context behavioral advertising by adjusting your device's ad tracking settings or by submitting a request to contact@neonnextgeneration.com.
Right to non-discrimination: We will not discriminate against you for exercising your privacy rights.

8. Security of Your Information

Innerprise, Inc. implements and maintains industry-standard technical, administrative, and physical security measures designed to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These measures include encryption of data in transit (TLS) and at rest, access controls, regular security assessments, and incident response procedures.

However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security. If you believe your account has been compromised, please contact us immediately.

9. Third-Party Services and Links

The App may contain links to third-party websites or services, and integrates with Google AdMob for advertising. This Privacy Policy does not apply to those third parties. We encourage you to review Google's Privacy Policy at policies.google.com/privacy for information on how Google handles data collected through AdMob.

10. Contact Information and Privacy Inquiries

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our Privacy Team:

Innerprise, Inc. — Privacy Team

Email: contact@neonnextgeneration.com

For users in the European Economic Area, our EU Representative for GDPR purposes may also be contacted at: contact@neonnextgeneration.com. We aim to respond to all privacy inquiries within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by updating the "Last Updated" date at the top of this Policy, providing prominent notice within Mangu, and, where required by law, seeking your renewed consent.

We encourage you to review this Policy periodically. Your continued use of the App after any changes take effect constitutes your acceptance of the revised Policy.

12. Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of the State of California, United States, without regard to conflict of law principles, except where superseded by applicable mandatory local law (including GDPR for EEA users).

Thank you for trusting Mangu with your data. We are committed to protecting your privacy and providing a transparent, secure reading experience.